November 2025
Coaching for Sales Transformation | Level 5
Nov 27
Global Sales Transformation XX (GST)Use code GSTXXEARLY at checkout to get £50 off your ticket!
Salespeople have struggled with cliched views of how they sell due to stale supplier-centric sales training. All the while, customers have become more sophisticated in the way they operate through the sales cycle, making it even harder for salespeople to be successful.
It’s another Mastercast episode this week on the Sales Transformation Podcast as Phil is joined by another recent graduate of our master’s programme: Ivano Fossati, Chief Revenue Officer EMEA at SAP Customer Experience.