How storytelling can help bridge the gap between management and teams
In this Mastercast episode, Philip Squire, CEO of Consalia, speaks with Waldermar Adams, who graduated from the Executive Masters in Leading Sales Transformation programme in 2020.
“Where's the missing piece? Where's the piece which tells your employees they deserve to have the same attention as your customers? They shouldn't be forgotten.” – Adam Waldermar
In this episode, look forward to:
[25:30] The importance of not forgetting about the employees of a company
[28:50] Adam’s key findings during his research for his final project
[45:20] Making sure there is purpose in the communication, and not just empty motivation